Posted by UBE.25
A drink that looks good gets photographed, shared, and inquired about. That is free visibility for your business. Ube, the purple yam from the Philippines, is practically made for that. In this article you will find concrete ideas for coffee bars and restaurants, plus tips for presentation.
Why ube stands out
- Color: a natural, deep purple shade that stands out in every photo.
- Taste: mild and slightly sweet, accessible to a wide audience.
- Story: an ingredient with roots in Philippine cuisine.
New to ube? Read what is ube? first.
Ube in the coffee bar
- Ube latte: creamy and purple, hot or with ice.
- Ube cold foam: a purple layer on cold brew or iced latte. Easy as an upsell.
- Ube matcha latte: purple and green in one glass, ideal as a signature drink.
- Dirty ube latte: ube latte with a shot of espresso for those who want caffeine.
- Ube cookie next to the coffee: an ube cookie as a combo deal.
Ube in the restaurant
- Dessert: an ube lemon tart, ube panna cotta or ube cheesecake.
- Ice cream: an ube swirl through vanilla or coconut ice cream.
- Brunch: ube pancakes or waffles with coconut cream.
- Mocktails: ube with coconut milk, vanilla and ice.
Presentation: this is how it becomes shareable
- Use transparent glasses. The purple swirl in milk is the most beautiful moment.
- Work in layers. First milk and ice, then slowly pour the ube over it. Or cold foam on top.
- Choose subtle toppings. A pinch of ube powder or coconut flakes. Too much distracts from the color.
- Ensure good lighting at the bar. Daylight makes the purple come out most beautifully.
- Mention your business. A plate with your Instagram handle at the bar ensures that guests tag you.
This is how you keep the quality consistent
- Measure with a scale or fixed spoon: 2 to 2.5 grams per latte.
- Always whisk first with 20 ml of hot water, then add milk.
- Work with a bamboo whisk or milk frother for a lump-free result.
- Store the powder well sealed, cool and dry.
Get started
UBE.25 is part of 22.Matcha and supplies about 70 businesses. Request a free sample pack and test ube with your team first. Or check out ube powder from UBE.25.
